Federal Trade Commission Influencer Marketing Is Not What You Think It Is – It’s Much Better Influencer Marketing Is Not What You Think It Is – It’s Much Better The current chatter about using influencers for marketing misses an important point. They're not really talking about influencer marketing. News 5 Biggest Influencer Marketing Stories This Week 5 Biggest Influencer Marketing Stories This Week ION's weekly roundup of the latest news stories about influencer marketing from around the web. News