Top 5 Influencer Marketing Stories for the Week of January 22

ION is proud to bring you the Top 5 Influencer Marketing Stories for the week. What kind influencer marketing was happening at the Consumer Electronic Show, #Snapchat drops the Lens Store, Retail Influencer Marketing is up this year, the FTC has new native ad guidelines, and Twitter introduces Conversational Ads. Join ION’s Andrew Volpe for a quick run-through and then read the full stories below.

• 3 Influencer Marketing Trends at CES 2016
• Is Snapchat’s Defunct Lens Store an Opportunity for Brands?
• New Report Points to More Retail Influencer Marketing
• What the FTC’s New Native Ad Policy Means For Influencer Marketing
• What Do Twitter’s Conversational Ads Mean for Influencer Marketing

For more video recaps of our Top 5 Influencer Marketing Stories for the Week, subscribe to the ION Brand Soulmates channel and check out our Top 10 Influencers Videos for each social network.